The project aims to design, develop and test an innovative VET model for the Rural Destination Manager 4.0, capable of supporting sustainable tourism development in rural, peripheral and internal areas.

It combines capacity building, digital innovation and pilot testing in real contexts.

1. Develop a European training model for Rural Destination Managers

2. Strengthen digital, green and managerial competences

3. Support innovation in VET systems

4. Promote sustainable development of rural territories

Rural areas face challenges related to:

• limited training opportunities

• lack of specialised skills

• low digitalisation

The project responds through an integrated training and experimentation approach.